The Wisconsin Department of Transportation oversees planning, building and maintenance of Wisconsin's highway systems, Division of Motor Vehicles and State Patrol. StarrWriter led development and design of the WisDOT Connector blog, opening plenty of exciting opportunities to share the department's many safety and innovation initiatives.
The University of Wisconsin-Madison School of Business attracts business professionals from throughout the state of Wisconsin and beyond. The school’s Basic Management certificate program needed an enrollment boost and StarrWriter delivered with a four-color marketing catalog that spoke directly to who would benefit from the program and why.
Muddy Moose Espresso had the perfect location and theme in a market thirsty for a hot cup of java in a cool north woods setting; now all they needed was customers. Advertising in the local weekly newspaper and other promotions proved successful, but something was still missing.
The Wisconsin Department of Employee Trust Funds is a nationwide leader in pension and health care funding for public sector employees and retirees. When the agency was ready to transition its It's Your Choice health care enrollment program from print to web-based format, StarrWriter’s Joe Starr was brought on to lead the project.
White Jasmine uses flavorful foods and spices to build bridges between cultures. StarrWriter developed a marketing campaigns around the culinary business's television cooking show and signature spice blend collection.
Hewlett Packard is a world leader in technology services. When HP’s Oklahoma Health Care Authority account needed to draw attention to an important program requiring timely action from its members they turned to StarrWriter’s Joe Starr.